Assistant Professor (Sociology), Rayat College of Law, Ropar, Punjab
Online published on 26 September, 2013.
The article traces the coming and growth of Indian call centre industry in the contemporary era of globalization. The major argument posed is that whether the growth of this industry should be seen as a boon for the Indian service industry and its young urban workforce or it has become bane for its employees who are often called as ‘Cyber Coolies’ owing to its stressful working conditions with a limited career growth.