International Journal of Research in Social Sciences
  • Year: 2013
  • Volume: 3
  • Issue: 2

Consumers’ awareness level towards met life insurance India-A case of Bellary city

  • Author:
  • Ramesh Onkareppa Olekar, M. Veeresh
  • Total Page Count: 13
  • Page Number: 412 to 424

*Associate Professor & coordinator, PG Department of Commerce, Vijayanagar Sri Krishnadevaray University, Post Graduate Centre, Nandihalli- Sandur, Dist-Bellary

**Guest Faculty, Department of Commerce, Govt. First Grade College Sandur, Vijayanagar Sri Krishnadevaray University

Online published on 30 September, 2013.

Abstract

MetLife: With over 138 years of experience, the MetLife companies serve millions of customers in the Americas and Asia with one goal in mind – to build financial freedom for everyone. The MetLife companies are a leader in-group benefits that serve 88 of the top one hundred FORTUNE 500®* companies, and provide benefits to 37 million employees and family members through its plans sponsors in the U.S. The MetLife companies are also ranked #1 in-group life and #1 in commercial dental in the U.S. The MetLife companies are the number one life insurer in the U.S. with approximately US $3.3 trillion of life insurance in force. In India, MetLife was incorporated in 2001, and aims to differentiate itself through customized need based selling, simple and innovative products, and technology-backed service experience, to tread its path to build financial freedom for everyone. From the survey analysis it was found that in Bellary City more than half of respondents are unaware about Met Life India Life Insurance Plans and Policies. In this survey it was also found that numbers of respondents were interested to invest their money in Met Life India Life Insurance. Many respondents have not yet insured in Bellary city that is the main advantage to tap the market.

Keywords

Consumers awareness, Risk, Return, Endowment policy, Whole life Policy, Investment etc