Building an entrepreneurial organizational culture: an integrated approach towards successful future

Culture is the unique dominant pattern of behavior which guides the action of the employees. It is the culture which institutionalizes the values of the founders. So for the entrepreneurial business, the culture should start from first day and should be sustained in a continuous manner. In the present scenario, when all the organizations are striving towards increased competitiveness, it has become vital to build an entrepreneurial organizational culture. The term “entrepreneurial” means people who have a mind-set of innovation, creativity, risk-taking, autonomy, empowerment and commitment. In a competitive industry, where changes are happening in a speedier manner, it is certainly an entrepreneurial culture which will help the organizations to achieve success. It will also help the organizations to grow, adapt to changes and identify the new opportunities which exists in the external environment. This paper is conceptual and focuses on how to build an entrepreneurial organizational culture.