1Jodhpur Agriculture University, Udaipur, Rajasthan
2Department of Extension Education and Communication Management, College of Community and Applied Sciences, MPUAT, Udaipur, Rajasthan
3Jodhpur Agriculture University, Jodhpur, Rajasthan
*Corresponding author email id: nishubhati9@gmail.com
Online published on 18 September, 2020.
Industrial houses are trying to augment rural women's income to sustain their livelihoods thereby focusing on creating, supporting and developing rural women-led enterprises, supporting women's role along value chains, enhancing their income opportunities and promoting their linkages to high value markets through CSR. They also strive to support women-led associations and small scale businesses in overcoming their supply side constraints so that they can take full advantage of opportunities offered by the market. But just like other developmental programmes constraints are experienced by rural women in these CSR initiatives. Thus, the present paper aims to compare and highlight the important constraints faced by the rural women beneficiaries of these private players face.
Corporate social responsibility (CSR), Constraints, Rural women beneficiaries