This study was carried out in Ratlam and Indore districts of Madhya Pradesh as they covered highest i.e. 40 % area of production of marigold flower. The primary data were collected from 120 selected responded of the study area. For the calculation of cost and returns, scientific cost concept was used. The study shows that the total cost of cultivation was found highest in large size group i.e. 132711.513 per hectare followed by 123733.75 in medium size and 116228.34 in large size group. The cost of production was observed less in small size (847.9 Rs./qt) then medium size (863.15 Rs./qt) and large size group (906.31 Rs./qt) respectively. The overall benefit cost ratio was found 1.52 and it was found highest in small (1.57) size group. Garrett’s Ranking test was used for analysis constraints which are faced by sample responded. The most important production constraints faced by marigold flower grower was unavailability of sufficient number of labour during sowing and plucking of flower as reported rank first.
B:C ratio, Constraints, Cost of cultivation, Marigold flower
