1Assistant Professor, Department of Extension Education, COA, Baytu, Agriculture University, Jodhpur, Rajasthan
2Professor and Head, Department of Extension Education, SKN College of Agriculture, SKNAU, Jobner, Jaipur, Rajasthan
3Professor, Department of Extension Education, Agriculture University, Jodhpur, Rajasthan
4Assistant Professor, Department of Extension Education, BRDPG College, Deoria, Uttar Pradesh
*Corresponding author email id: seemayadavsy91@gmail.com
Online Published on 30 March, 2024.
Horticulture has emerged as an important sector of diversification agriculture. Recognizing the vast potential of horticulture in stimulating the growth of Indian agriculture, government of India had launched a scheme of National Horticulture Mission for the holistic development of this sector. The study was undertaken to measure the attitude of beneficiary farmers towards National Horticulture Mission in Semi-arid Eastern Plain Zone (IIIA) of Rajasthan. From this IIIA zone two districts were selected for the research study. A total of 240 beneficiary farmers were included in the sample of study. Study shows that majority of beneficiary farmers had average to above average attitude towards NHM in the selected districts. Statement wise attitude of beneficiary farmers indicated that “NHM helps the farmers to improve their personal and socio-economic status” was most important statement about which majority of the beneficiary farmers had most favourable attitude and was ranked first. Beneficiary farmers had least favourable attitude towards “NHM helps the farmers to adopt high value inputs” and was ranked twenty four. It was observed that there was no significant difference between the beneficiary farmers of Jaipur and Tonk districts about attitude towards NHM and there was no significant correlation between ranks of attitude statements assigned by beneficiary farmers of NHM of Jaipur and Tonk districts.
Attitude, Beneficiary farmers, National horticulture mission