Deptt. of Extension Edu., Post Graduate Institute, Dr. Panjabrao Deshmukh Krishi Vidyapeeth, Akola- 444104, MS.
The study was carried out at PDKV, Akola to assess information output behaviour of farm scientists. It was observed that majority (88.00%) of them have used multimedia for presentations. More than four-fifth (82.00%) of farm scientists had participated in radio farm programme, followed by 63.00 per cent farm scientists who had participated in television programmes. About twelve per cent of farm scientists had never used multimedia, radio and television farm programmes for transfer of technology. It was observed that majority (78.41%) of the farm scientists had ‘medium’ electronic media use behaviour, while (10.23%) farm scientists had ‘high’ electronic media use behaviour and (11.36%) had ‘low’ electronic media use behaviour. It was seen that ‘lack of technical support from computer operators/programmers’ was major (20.45%) constraint expressed by farm scientists in transfer of technology through multimedia. More than one-sixth (15.91%) farm scientists expressed about ‘inadequate latest hardware and software packages’ facilities. It was seen that ‘lack of time for preparation’ (19.51%) and ‘less opportunity is given from radio officials as concerned field of specialization’ (17.07%) were that major constraints experience by the farm scientists in transfer of technology through radio. It was observed that ‘less opportunity is given from television officials as concerned field of specialization’ (19.05%) and ‘lack of technical support from the artists, photographer etc. in preparing visuals for television programmes’ (15.87%) were the major constraints faced by the farm scientists in transfer of technology through television.
