Online published on 17 April, 2012.
The process of globalization has led the competition within and beyond the nation. The extension of the global competition to Indian industry is source of both a threat and opportunity. There is free flow of modern technology. Indian industry has accepted the challenge of technology and competition along with the free flow of foreign capital. Foreign companies are coming to India because labor is cheap, cost of production is low as compared to their countries. They are coming with the new technology and huge capital. These companies are also outsourcing different activities. The Indian IT success story has also highlighted India's attractiveness as an investment destination. The impact of the global sourcing model popularized by the growth of IT-ITES has been the reversal of the brain drain. As people of Indian origin as well as young experts are now being attracted to work in India. The study presented here reveals how the unique HR practices impact and influence the growth of the IT and ITES sector, How to retain talented work force? The author has proposed a model of 3C, viz, Cost effective training, Conducive working environment and Continuous skill improvement.
