An Insight Into Green Attitude and Behavior of Consumers Implications for Green Marketers and Innovators

¹Property Consultant, Govind Real Estate, Nashik

²Director, Shri S.P. Kothari and Smt G.S. Kothari Institute of Computer Science and Technology Management, Nashik

*Email: mishal.aditi@gmail.com

**Email: sarita.aurangabadkar@rediffmail.com

Online published on 11 April, 2013.