1 Research Associate, All India Coordinated Research Project, Dept. of Home Sci. Extn. Edu., College of Home Sci., Marathwada Agril. University, Parbhani.
2 Retired HOD, Dept. of Agril. Extn. Edu., College of Agriculture, Marathwada Agril. University, Parbhani.
3 Lab. Assistant, Dept. of Home Management, College of Home Sci., Marathwada Agril. University, Parbhani.
College of Home Science, Marathwada Agricultural University, Parbhani-431 402, India
The present study was undertaken in Parbhani district of Maharashtra State to find out relationship between socio-economic characteristics with television viewing behavior and gain in knowledge. It was found that maximum number of the respondents viewed Home Science programs regularly. It was also observed that age, education, annual income and mass media exposure were significantly correlated with the viewing behavior. It is clear that annual income, age, education and mass media exposure were significantly correlated with gain in knowledge.
