1
*E-mail: ganesh.ext@gmail.com
Rural or farm tourism is now a novel attraction for the metro city people in India as well as the foreigners. Rural tourism will emerge as an important instrument for sustainable human development including poverty alleviation, employment generation, environmental regeneration and development. The study was conducted at Dooars area of Jalpaiguri, Alipurduar and Coochbehar District of West Bengal, India. The study was conducted during June, 2015 to November, 2015. The respondents were selected from rural people and from the tourists. The sample sizes were 200 in case of selection rural people and 50 in case of selected tourists. The objective of the study was to identify the threat and opportunity of the Dooars area for making farm tourism place. Descriptive research design was followed to obtain pertinent and precise information. It was found from the study that the Dooars area of west Bengal has a good potential to become an established rural tourism spot.
Farm, rural, tourism, employment, sustainable