Use of Modern Electronic Gadgets in Effective Transfer of Agricultural Technologies

Agriculture provides livelihood for more than (75%) of people who live in rural areas. At the same time these areas have the largest concentration of poverty and food insecurity. Poverty as a result of low income is attributed to the low agricultural productivity, inadequate research, extension and farmer linkage. So, attempts to reduce poverty should therefore pay a special attention in transforming the agriculture sector. Access to information and improved communication is a crucial requirement for sustainable agricultural development. Efficient agricultural sector where extension services should play a key role in disseminating the technologies and agricultural information and also in linking farmers with other actors in the economy. Modern communication technologies when applied to condition in rural areas can help to improve communication by increasing the participation and also disseminating various information to increase their knowledge and skills. ICT's are the effective extension approaches which directly provide farmers with important information such as patterns in crop production new seed varieties, crop management and marketing related aspects in an effective manner, which in turn related to social and economic development of the rural people. Modern ICT's such as Internet, e-mail, mobile phone, Personal Digital Assistance (PDA), social networking via You Tube, twitter, Myspace, Facebook have extended the communication. In addition to e-governance initiatives which was introduced to facilitate speedy delivery of services as a part of the civil service reform processes has accelerated the access to public services. In modern times, the extension initiatives such as expert system, agri-portals, audio and video conferencing systems, Kisan Call Centers, Kisan Mobile Advisory Services(KMAS), e-marketing networks which have simplified the work of extension agency besides providing accurate information to the farming community. In this paper an elaborate details along with successful cases is highlighted to have an in depth understanding about the modern electronic gadgets.