JIMS8M: The Journal of Indian Management & Strategy
Web of Science
  • Year: 2013
  • Volume: 18
  • Issue: 1

Advertisingcsr expenditure or investment?

  • Author:
  • Kiran Bala
  • Total Page Count: 4
  • Page Number: 61 to 64

Associate Professor, Dept of Communication Studies, Jagannath International Management School, Vasant Kunj, New Delhi, India

Online published on 19 March, 2013.