*Associate Professor, Commerce, Sri Aurobindo College, University of Delhi
**Assistant Professor, Commerce, Sri Aurobindo College, University of Delhi
***Assistant Professor in Management, USMS, GGS Indraprastha University, New Delhi
The concept of corporate social responsibility has gained importance from all the business avenues as the new age organizations are realizing that the onus of society building lies not just in the hands of the government but also the corporate citizenship. Traditionally a philanthropic activity, CSR has now become mandatory after The Companies Act 2013. Sustainability (corporate sustainability) which is derived from the theme of sustainable development defined by the Brundtland Commission essentially lays emphasis on the responsibility that companies have for societal and environmental progress. The objective of this paper is to understand the relationship between corporate social responsibility and financial performance of the company as measured by sales revenue and profits using ordinary least square regression analysis. Data of total of 500 companies for the financial years 2012–13 and 2013–14 has been analyzed on SPSS. The results reveal a statistical significant relationship between corporate social responsibility (CSR) and financial performance. The paper also examines the long term financial benefits for corporate that are innovative and consistent towards investing in CSR activities to gain long term sustainability and success.
Corporate Social Responsibility, Sustainability, Corporate Financial Performance, Regression
