1Research Scholar, Amity International Business School Department, Amity University, Noida, Uttar Pradesh
2(Guide), Professor, Amity International Business School Department, Amity University, Noida, Uttar Pradesh
3Director (Co- Guide), Institute of Information Technology & Management, Guru Gobind Singh Indraprastha University (GGSIPU), New Delhi
4Senior Professor, Jaipuria School of Business, Ghaziabad-Uttar Pradesh, India
Investor interest in ESG could drive the development of laws and regulations that would encourage ESG performance in the long run . Whether the investor considers a company’s financial and non-financial disclosure while making an investment decision is an enigma Additionally it is to be probed that whether corporate reputation mediates the relationship between financial disclosure and investment decision as well as non-financial disclosure and investment decisions.
The author’s research is based on signaling theory and theory of planned behavior. In this research paper, the authors took two independent variables,one dependent variable & one mediating variable. The empirical research is primarily based on primary data. The questionnaire has been distributed to the retail investors with the nal sample size of 368.
SPSS software has been used for demographic analysis whereas partial least squares structural equation modelling (PLS-SEM) has been used for hypothesis testing. The outcome of this paper suggests investment decision of investor has been influenced by financial disclosure and the researcher has also noted a significant connection involving ESG and investment decision. An additional study finding is that corporate reputation significantly mediates the connection with non-financial disclosure and investment as well as financial disclosure and investment.
This study uniquely explores the mediating role of corporate reputation in the relationship between both financial and non-financial disclosures with investment decisions, providing new insight into how non-financial factors influence retail investor behavior. It addresses a key gap by exploring the combined effect of corporate reputation and disclosures on investment choices.
Non-financial disclosure, Financial disclosure, Investment decision, Corporate Reputation, ESG (Environmental, Social and Governance), Partial least squares (PLS)
