Perception of women dairy farmers about dairy enterprise in ramanagara district of karnataka

Dairying has become an important source of income for millions of rural families and assumed most important role in providing employment and income generating opportunities particularly for marginal and women farmers. Perception to dairy enterprise is operationally defined as psychological awareness of women dairy farmers on the advantages and disadvantages of being dairy entrepreneurs. The study was conducted in Ramanagara district of Karnataka. Magadi taluk and Ramanagara taluk were purposely selected based on the highest and the lowest number of women Dairy Cooperative Societies (WDCS) functioning, respectively. Women dairy co-operative societies were exclusively selected. Six women dairy co-operative societies were randomly selected from each taluk. Fifteen women members including office bearer's i.e., president, vice president and secretary were selected from each WDCS, constituting a sample size of 180 for the study. It could be inferred that regarding communication characteristics a great majority (82.22%) had low organisational participation, belonged to medium (61.66%) level of extension participation and medium (52.22%) level of cosmopoliteness. Further, less than half (45.56%) of the members had a good overall perception about dairy enterprise. With respect to dimensions of perception, the majority of the women dairy farmers had a good (53.34%)economicperception,poor(40.56%)technologicalperceptionandgood(53.33%)generalperception.