1Scientist, DAATTC, Anakapalle, Acharya N.G.Ranga Agricultural University, Andhra Pradesh
College of Home Science, Guntur Acharya N G Ranga Agricultural University, Andhra Pradesh-522002
*Corresponding Author's Email: dhana.sree1@gmail.com
Online published on 21 November, 2014.
The present study was conducted in East Godavari district of Andhra Pradesh. Findings showed that majority of the self help group leaders were under high category of grading the products. It was observed that majority of self help group leaders possess moderately favorable attitude in marketing their products.
Self Help Group Leaders, Marketing, Management, Behaviour
