Economic analysis of garment construction enterprise adopted at house hold level by rural women of district mansa

The present study was conducted in Mansa district of south western Punjab. Krishi Vigyan Kendra, Mansa conducted five training programmes on garment construction during the year 2011 to 2016. In these training programmes, total 108 farm women and rural girls participated from different villages of Mansa District. Out of these 108 trainees, about 61 per cent trainees started stitching articles at household level on demand basis. These 66 trainees were interviewed during the year 2017–18 to study the socio-economic profile and to identify motivational factors influencing adoption of garment construction activity. The survey also focused on the level of income generation among trainees through garment construction. The study revealed that majority of the women was in the age group of 20–40 yr of age. Majority of the trainees (54.5%) was from backward or schedule caste category. The desire to augment family income and family tradition were two motivational factors behind adoption of the garment construction activity. It was found out that about are 42.4 per cent ladies stitched on an average sixteen suits in a month and were earning Rs 150/-per suit as stitching charges. The expenditure incurred on the purchase of raw material was for stitching suit was minimal i.e. Rs. 14/-per suit only. Average net returns from garment construction activity ranged from Rs. 2176/-to Rs. 2816/-month. The study concluded that training programmes on garment construction are helping the rural women in augmenting their family income and thus helping them to meet their basic daily needs.