Mass Communicator: International Journal of Communication Studies
  • Year: 2021
  • Volume: 15
  • Issue: 4

Content analysis of editorial excerpts in the times of India and the hindu

1Undergraduate Student, Department of Journalism, Delhi College of Arts and Commerce, University of Delhi, India

2Associate Professor, Department of Journalism, Delhi College of Arts and Commerce, University of Delhi, India

Online Published on 11 February, 2022.

Abstract

The first quarter of 2021 had a lot to offer in terms of events and activities to public. In India the coming of the COVID-19 vaccine, agitation by the farmers primarily grabbed the headlines. The newspapers also carried editorials on these very pertinent issues. Studying the trends in the news coverage is the primary aim of this study. This research aims to analyze the trends of the editorial page of the two leading English National dailies - The Times of India and The Hindu. The quantitative results are combined with quota sampling survey supplementing the responses of youth pursuing graduation in journalism and mass communication regarding the trends and their preferences with respect to the two national dailies. The findings show that world affairs are most frequently covered in The Hindu and COVID-19 related developments in The Times of India. World, being the most preferred beat for reading equates with The Hindu's most reported beat in the observation month. Though The Times of India ranks number one in circulation whereas The Hindu is the preferred choice for editorial by the students.

Keywords

Editorials, National Dailies, Pandemic, Beats, Bylines, Circulation, Media students, Credibility, Supplements