1Istanbul Gelisim University, Turkiye
2Purdue University Northwest, USA
This Paper proceeds in two parts. First, we highlight the new political economy of transnational media production and distribution and identify some of the relations between Turkey's transnational media and other transnational media companies (TNMCs). The second part presents the results of a survey supplemented by interviews with Turkish immigrants viewing practices of transnational Turkish TV dramas to determine what effects such viewing has adaptation and integration into American culture.
The survey methodology is adopted to reach the conclusion.
Through media consumption, immigrants find themselves in a dynamic interplay of cultural influences, crafting a fluid and multifaceted identity that encapsulates their transnational experiences.
The modern lifestyle is the attraction, then why are Turkish television series rather than Western ones most popular? First, growing anti-Western sentiment in the region, especially after the Iraqi invasion, did not do improve the attraction to Western popular culture.
Transnational, Turkish TV, Media, New political economy
