Mass Communicator: International Journal of Communication Studies
  • Year: 2013
  • Volume: 7
  • Issue: 4

Gender Stereotypes in Hindi Cinema Case Study of “No One Killed Jessica”

  • Author:
  • G.K. Sahu, Sameera Khan Rehmani
  • Total Page Count: 7
  • DOI:
  • Page Number: 4 to 10

Department of Mass Communication, Aligarh Muslim University, Aligarh, U.P. (India)

Online published on 16 December, 2013.

Abstract

‘No One Killed Jessica’ marked a new beginning for representation of women in contemporary Hindi Cinema. It depicts one of the most high profile crimes in capital of India. Despite instances of voyeurism and cross-gender performity issues, the film emerges as a strong example of feminist cinema managing to keep itself free from gender stereotypes. Perhaps this film is a departure from the mainstream Hindi cinema. Mulvey's contention regarding the representation of women as ‘a carrier of the meaning rather than making the meaning’ proved to be true in the mainstream Indian cinema. But in this film it seems that women are represented as a maker rather than carrier of meaning. The film makes an effort to conscientise the audiences on gender sensitivity and establishes itself as a promising endevour towards a better representation of gender in contemporary Hindi cinema. It further encourages mood for Bollywood to welcome women oriented films.