Management Today
  • Year: 2017
  • Volume: 7
  • Issue: 1

Scale to Measure Attitudes of Employees towards Corporate Social Responsibility

Associate Professor, Kanak Manjari Institute Of Pharmaceutical Sciences, Chhend, Rourkela-769015, itushree_mohanty@rediffmail.com, itushree9a@gmail.com

Online published on 15 February, 2019.

Abstract

With this competitive edge, Corporate Social responsibility refers to ensuring the success of the business in terms of social and environmental considerations by satisfying shareholders and customers’ demands and also managing the expectation of the other stakeholders such as employees, suppliers and the community at large. So, a number of big companies are practicing in Corporate Social Responsibility (CSR) in a manner that makes a great impact on the society and provides better synergy return to their business. CSR has always been an integral part of vision and core values of every good corporate. In recent years, CSR becomes a most effective business tool in the scenario of steel industries. This article focused on a study of steel industry is related to attitudes of employees towards CSR programme in Rourkela Steel Plant (RSP), SAIL as the frame of reference.

Keywords

Corporate social responsibility (CSR), attitudes of employees, Rourkela Steel Plant (RSP)