Media Watch
  • Year: 2017
  • Volume: 8
  • Issue: 3

Dilution of Social Media Privacy: Security Vulnerabilities and Psychological Implications

Inspiria Knowledge Campus, India

*Correspondence to: Ratnakirti Roy, Department of Computer Applications, Inspiria Knowledge Campus, Siliguri-734 010, West Bengal, India. Email: ratnakirti.r@inspiria.edu.in

Online published on 5 October, 2017.

Abstract

In the contemporary society, Facebook, WhatsApp, Twitter, and Instagram are not merely words, but are synonymous to a person's identity. Though the extensive use of social media is capable of rendering a huge amount of benefits in terms of ease of communication, lightening marketing reach and so on, the graver sides of the same requires thorough research to evaluate its role in modelling the psychological structure of the society and the possible threats it poses to the new generation who are glued to the use of social media platforms on a daily basis. This paper aims to perform a deep dive into the psychological effects of social media platforms on the young population and attempts to experimentally relate the same with dilution of social media privacy as a possible side effect. At the same time, possible alternatives and corrective measures to such a problem are also suggested.

Keywords

Digital communication, social media, social space, privacy infringement, social identity