Raj International, 560, MG Road, Reagle Theatre Building, Indore-452 001, (Madhya Pradesh).
*Lecture delivered on 1.3.2002 during brain storming session on “Potato processing, storage and export” at CPRIC, Modipuram, Meerut.
The objective of the write-up is to build a perspective on the problems and prospects of the Indian potato export. The issues highlighted are Indian potato scenario depiction, export markets scenario, objective formulation for Indian exporters, constraints/limitations faced by Indian exporters, role of governmental facilitating agencies and recommendations and essentials for marketing strategy formulation.
