Criteria for hotel selection: a study of travellers

As per the many reports and trade journals, hotel and hospitality industry is getting competitive. Managers and planners of hotels are helpless to deciding that for what travellers are looking at hotels. How they take their decision for selection of a hotel. Especially Indian market is getting tougher as there is no authority to decide the carrying capacity of a city (destination), accordingly number of hotels are slightly more or less. All of the hotels wanted to attract travellers, but what to do for attracting more and more travellers.

This study is rationale in its first of this type of study in Indian settings. This paper investigated only about the factors of hotel selection criteria. In total 29 attributes were identified and classified those attributes in nine factors. The factors classified are named as, amenities, quality of services, cleanliness, environment, customization of services, efficiency of services, decor of hotel, security and behaviour of staff.