1Anand College of Pharmacy, U.P. Technical University, AEC Campus, Keetham, NH-2, Delhi-Agra highway, Agra, U.P, PIN-282007, India
2Dept. of Pharm. Sciences, C.S.J.M. University, Kanpur, India
3Scientific Sales Executive, Sanofi Avantis, Jalandhar, India
*Corresponding Author: Antesh K Jha Anand College of Pharmacy, U.P. Technical University, AEC Campus, Keetham, NH-2, Delhi-Agra highway, Agra, U.P, 282007, India. Tel no-+919368002909 Email: jha_antesh@rediffmail.com
Online published on 22 March, 2013.
The objective of this paper is to discuss the different aspects of alternative medicine. In India, diverse systems of medicine are official and professionalized as to their service in education and research. The term alternative medicine, as used in the modern Western world, encompasses any healing practice "that does not fall within the realm of conventional medicine. Alternative medicine spans the range of practices, from home remedies to manufactured products, from patient self-treatment to care by a skilled practitioner, from efficacious to potentially dangerous. Although alternative medicine encompasses a very broad range of practices, the area of most interest to pharmacy practitioners is herbal medicine. The present article reviews introduction of alternative medicines and their different categories, their practices, herbal medicine and their potential in Indian market.
Alternative medicine, CAM, herbal medicine, herbal potential
