South Asian Journal of Marketing & Management Research
  • Year: 2011
  • Volume: 1
  • Issue: 2

Ethical practices in globalised economy

  • Author:
  • Dr. Jyoti Joshi
  • Total Page Count: 4
  • Page Number: 62 to 65

*SCMHRD Symbiosis International University, Pune, India.

Online published on 29 September, 2017.

Abstract

Though the orientation and need of ethics could be felt from the initiation of human society, it began to surface in business community and business practices, as a theory, around 1980s and 90s as the world witnessed serious economic disaster from sexual harassment to violence and the concept of fairness and ethics were challenged which are core to any civilization.

The paper aims to explore the fundamental principle of ethical fairness in business practices in today's rapidly growing global - economic environment. The first half of the paper would attempts to explore the traces of ethics in business dealings and the later part tries to visualise the future of these concept in corporate culture.

Keywords

Ethics, India, Global Economy, HR practices