South Asian Journal of Marketing & Management Research
  • Year: 2012
  • Volume: 2
  • Issue: 3

Training impact on first promotion of marketing executive of pharma sector

  • Author:
  • Gaurav Sankalp, Shalini Agrawal
  • Total Page Count: 5
  • Page Number: 137 to 141

*Guest faculty, BJCSC, SHIATS, University of Allahabad, Allahabad, India.

**Guest faculty, University of Allahabad, Allahabad, India.

Online published on 29 September, 2017.

Abstract

Training is concerned with imparting and developing the specific skills for a particular purpose. Training is a vital in marketing department but it is not an assurance for promotion. The paper is to identify the impact of training on promotion of marketing executives.

Keywords

Training, Promotion, Marketing