South Asian Journal of Marketing & Management Research
  • Year: 2014
  • Volume: 4
  • Issue: 11

A comparative study on financial betterment of LVB before and after the internet banking chapter

  • Author:
  • L. Philo Daisy Rani, D Rajasekaran
  • Total Page Count: 20
  • Page Number: 50 to 69

*Department of Management Studies, National Institute of Technology, Trichy, India

**Officer, Karvy Financial Services Ltd., Bangalore, India

Online published on 3 December, 2014.

Abstract

This study mainly focuses on the impact of financial betterment of Laksmi Vilas Bank before and after the internet banking chapter. LVB started with the mission to develop a range of quality financial services and products to create value for customers, shareholders and the society. With the use of innovative new technology the bank can achieve the mission. This study focuses on the performance of LVB before and after the internet banking. The study covers the financial analysis of five year starting from the 2006. The internet banking has launched in LVB from 2008. After the internet banking financial performance is analyzed thoroughly using the financial tools.