*Assistant Professor, Alagappa Institute of Management, Alagappa University, Karaikudi
**Assistant Professor, Department of Business Administration, Dr. Umayal Ramanathan College for Women, Karaikudi
Online published on 3 June, 2015.
Web Shopping or Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Alternative names are: e-web-store, e-shop, e-store, Internet shop, web-shop, web-store, online store, online storefront and virtual store. Mobile commerce (or m-commerce) describes purchasing from an online retailer's mobile optimized online site or app.
