“HR challenges in retail sector”

The Retail Sector revealed its significance in India's market with tremendous contribution to the Indian economy. The development in the organized retail sector has showed the perfect platform to the Indian companies to enter into this sector. But the entry of global players in retailing business has created huge challenges to the Indian companies. Therefore, the key question for the retail organization in India is how they can sustain high performance while battling both economic challenges as well as talent shortages. Thus, in order to face this cut throat competition the need for effective HRM practices has been increasing rapidly. The organized retailer's in order to respond to the competition, started to realize the need for efficient man power and further strengthening of their business with the help of HRM activities. Many retail organisations have now realised that their success, to a great extent, is dependent upon the performance of their HR department. Such companies will succeed provided they employ and retain talent by following best HR practices. Hence, the HR practices have become the primary concern for the organized retailers. Therefore, the present study will provide a clear picture about the HR challenges faced by this sector & also put forward some measures to enhance the work culture to retain employees of organised retailing companies.