*Assistant Professor, School of Management, Hindustan University, Padur, Chennai
**Professor, School of Management Studies, Vels University, Pallavaram, Chennai
Online published on 16 September, 2016.
The ways the customers interact with the service providers have changed. When customers demandreal time and valid responses, service providers are rethinking to manage customer experience. Continuous improvement of Customer Experience management systems insists on compatible solutions. This paper aims to provide solutions for the expectations of customers based on three distinct phases of development: build, operate and analyze& analysis is done through statistical tools such as Chi Square Test, Correlation Analysis, Weighted Average Method
Customer Experience, Continuous Improvement, Compatibility, Mobility