Design and Development of a Futuristic Car Seat for Cadillac

In a fully-autonomous vehicle, where the very act of driving recedes to the background or an option, there is more and more opportunity for innovation in the interior of vehicle. The interior of the car may be adapted into spaces that meet our needs: a living room on wheels, a place for relaxation and entertainment or even an office on wheels. Therefore automobile manufacturers are concentrating more on innovation in the interior of the vehicle. This paper focuses on the interior designed for the brand Cadillac, therefore following the brand language and their motto and theme. The seat is designed keeping in mind to stay on par with the future trends and autonomous scenario. This design process includes deduction of brand language, creating theme board and colour board, incorporating new technology and better and sustainable materials as a proposal. A math model is created and is rendered and animated for visualisation. Later a physical model of the seat was developed. The proposed concept seat is designed in line with the Cadillac brand language to seat a larger range of people that is 95th percentile male to 5th percentile female comfortably. The functionality of the seat comes with various seat configurations. The concept wears substitute materials for a green status. The product complements itself with a fresher aesthetic styling for a car seat.