TRANS Asian Journal of Marketing & Management Research
  • Year: 2021
  • Volume: 10
  • Issue: 5

Use of marketing strategies in the development of the national economy

Senior Lecturer, Department of Economics, Namangan State University, Uzbekistan

Online published on 18 June, 2021.

Abstract

Based on the development of development strategies of companies for the development of a modern market economy and the study of the role of information technology (IT) in their activities, as well as strategic planning, optimal options are developed through analytical development.

Keywords

Company, Information Technology, Micromarketing, Macromarketing, Segmentation, Strategies, Strategic Planning, ESOMAR, Personnel, Strategic Management, Strategic Position, Strategic Option