Gender impact on risk taking behavior in investment-A case of distt Aligarh

Risk-taking involves the selection of options that might result in negative outcomes. Risk-taking covers a wide range of activities, such as smoking, driving above the speed limit, and changing or choosing jobs. There is a common stereotype that women are more risk-averse than men. This belief may have its implication on the types of jobs women are offered and the salary they receive. In this study we have analyzed the impact of gender on decision of risk taking in investment activities. Though this study is conducted in Distt Aligarh due to resources and time constraints but it would be helpful to understand the behavior of Men & Women in relation to their perception about investments in general.