EXCEL International Journal of Multidisciplinary Management Studies
  • Year: 2012
  • Volume: 2
  • Issue: 6

Entrepreneurial orientation of management graduates: A socio-demographic analysis

  • Author:
  • Purna Prabhakar Nandamuri, Ch. Gowthami
  • Total Page Count: 9
  • Page Number: 81 to 89

*Associate Professor, ITM Business School, Opp. APSRTC Tyre Unit, Hunter Road, Warangal-506001; Andhra Pradesh, India

**Assistant Professor, ITM Business School, Opp. APSRTC Tyre Unit, Hunter Road, Warangal-506001; Andhra Pradesh, India

Abstract

Entrepreneurship is a mindset that encourages creativity and innovation and differentiates from the general population. Entrepreneurial intentions are based on perceived viability and desirability of entrepreneurship as a career and a significant part of the career formative years are spent in college. Research has established that college experiences have the potential to change students’ attitudes, beliefs and focus thereby influencing their career orientation. Hence the education system in the country should highlight the importance of entrepreneurship and prepare students to start their own enterprises to generate wealth. The present study attempts to find out the correlation between the socio-demographic factors and entrepreneurial orientation of the management students in Warangal region. A sample of 200 final year post-graduate management students are selected randomly from 20 management institutes in Warangal region and the primary data is collected through self designed questionnaire schedule and tested for correlation coefficient with SPSS-19. The findings establish that the entrepreneurial intention of the management students is primarily a function of the socio-demographic factors. The six socio-demographic factors considered for the study have yielded statistically significant correlation with the twelve statements denoting entrepreneurship orientation of management students even though at varying degrees.

Keywords

Entrepreneurial intention, Entrepreneurial orientation, Entrepreneurship, Management students, Socio-demographic factors, Correlation