*Associate Professor (Marketing/O.B)- Department of Management, Haryana College of Technology & Management, HCTM Technical Campus, Kaithal, Haryana, India
**Associate Professor, Civil Engineering Department Haryana College of Technology & Management, HCTM Technical Campus, Kaithal, Haryana, India
Online published on 27 January, 2015.
Place management is the process of making places better. This is practiced through programmes to improve a location or to maintain an already attained desired standard of operation. Place management can be undertaken by private, public or voluntary organisations or a mixture of each. Despite the wide variety of place management initiatives the underlying common factor is usually a desire to maximise the effectiveness of a location for its users, whether they are residents, shoppers, tourists, investors, property developers or business owners.
Placement, management, Place management