EXCEL International Journal of Multidisciplinary Management Studies
  • Year: 2014
  • Volume: 4
  • Issue: 12

Consumer protection through mass awareness

  • Author:
  • Ruchi Arora
  • Total Page Count: 7
  • Page Number: 45 to 51

Assistant Professor, Dav College, Chandigarh

Online published on 27 January, 2015.

Abstract

New players, MNCs are introducing new products and services. Due to this, marketing for the consumer is becoming more complex, particularly in rural sector.

So the aim of study is to know about the Right of consumers and All the govt. agencies, consumer forums, consumer rights protecting laws can be brought to benefit us only when we realize, our supreme veto powers of refusing a sub-standard product and exercise our rights to get the best and not by compromising on sub-standard products sold to us by traders, manufacturers and salesmen.

Keywords

Govt. agencies, sub-standard products