Employee Loyalty in It Industry

There have been major changes in the business world and the workforce in the last couple of decades. Finding and retaining the best employees is every company's challenge. The present study was an attempt to know the employee loyalty in IT industry. This study is designed to find out the reasons for difference in loyalty among day shift and night shift employees. The underlying factors of loyalty emerged from this study are career development, motivation, belongingness, and commitment. The findings of the research conclude that there is a significant difference in loyalty exists between day shift employees and night shift employees.