ZENITH International Journal of Business Economics & Management Research
  • Year: 2013
  • Volume: 3
  • Issue: 12

Indian retailing market: A market solution to big bazaar and reliance fresh

  • Author:
  • Vijay Rathee
  • Total Page Count: 11
  • Page Number: 152 to 162

Assistant Professor (MBA), University Institute of Law and Management Studies (Maharshi Dayanand University, Rohtak)

Online published on 8 April, 2014.

Abstract

To provide the market solutions in Indian retailing market, two retail organizations are chosen and, some factors are taken that effect business/organization decision making and the factors are then ranked on the basis of contribution they make in consumer purchase of goods, so the available resources could be utilized properly.