ZENITH International Journal of Business Economics & Management Research
  • Year: 2013
  • Volume: 3
  • Issue: 3

Employee's perspective towards organization culture in automobile industries in Chennai

  • Author:
  • MU. Subrahmanian, P. Renganathan
  • Total Page Count: 16
  • Page Number: 1 to 16

*Professor & Head, Department of Management Studies, Easwari Engineering College

**HR, Startrek Logistics Pvt Ltd, Bangalore

Online published on 18 June, 2013.

Abstract

Corporate culture has been defined as the personality of an organization. The main aim of this study is to analyze the employee's perspective towards existing organization culture and practices in automobile industry. The research design used in this study is descriptive in nature. 206 employees were selected from comprising of five major departments namely Human Resource, Finance, Sales, Operations, and Outsourcing. The sampling procedure adopted in this study is disproportionate stratified random sampling. A well structured questionnaire comprising of both open ended and closed ended questions were used based on OCTAPACE culture designed by Udai Pareek. Analysis and interpretation were drawn from the collected data. Statistical tools and software such as Statistical Package for Social Sciences were used to analyze the research data like correlation analysis, factor analysis, reliability analysis, item analysis, chi-square analysis. Based on the findings of the study, the researcher has drawn few suggestions for consideration of the management and concludes the research with a positive note.