Vel Tech Business School, Vel Tech University, Avadi, Chennai – 600062, Tamil Nadu, India
Online published on 2 July, 2015.
The importance of this study is to examine the customer satisfaction towards Flipkart.com users in Chennai city. Also tried to find out various attributes of Flipkartusers of Chennai city towards the online shopping. For this study survey was conducted. The data will be collected from respondents through a scheduled containing questions. The study result concluded that future of e-tailers in India especially in cities looking very bright. Flipkart.com offering best prices, good products and completely easy shopping experience for our customers. The success of any e-tailer company in India is depending upon its popularity, its branding image, its unique & fair policies, and its customer relations etc.
Customer satisfaction, E-tailing, E-commerce, Flipkart, Chennai City, Online Shopping