A study on impact of emotional intelligence on organizational commitment & employee retention with reference to telecommunication sector

In this a recent focus on understanding emotions in organizations has resulted in increased attention to the role of Emotional Intelligence (EI). Emotional Intelligence (EI) is a type of intelligence that helps individuals to perceive, understand, and manage emotions. The aim of this study is to understand the impact of Emotional Intelligence on Organisational Commitment and Employees’ Retention. Data were collected by visiting various retail outlets of Vodafone, TATA Docomo and Idea in Rajkot and Ahmedabad city. Sample size of 200 was taken. Data was collected though self design structured Questionnaire. The research was an exploratory as well as descriptive research. The statistical tool, used for the study, was correlation test. Here we found that Emotional Intelligence is very much important for organization commitment and as well as for employee retention. Emotional Intelligence, Employees’ commitment and Employees’ Retention all these three things are very much connected to each other. Thus here we have concluded that organizations should help employees to maintain their emotional quotient so that they can be satisfied with their work and will be retained and committed to the organization.