ZENITH International Journal of Multidisciplinary Research
  • Year: 2018
  • Volume: 8
  • Issue: 3

A Study on Consumer Preference Towards Courier Services in Coimbatore City

  • Author:
  • M. Rajarajeswari
  • Total Page Count: 8
  • Page Number: 122 to 129

M.COM., M.PHIL., MBA., MCA., PGDIM., PGDHRM., PH.D., NET, NET Assistant Professor & Head of The Department Psgr, Krishnammal College for Women Peelamedu, Coimbatore, Tamilnadu, India

Online published on 2 May, 2018.

Abstract

The main scope of this study is consumer preference towards courier service. To ascertain the opinion of the respondents about courier service and identify the factors influences to select the courier service. Courier service is convenient for transporting products and it reduces the travelling time. This study covers all aspects like customers satisfaction, list of prohibited articles, right of inspection on 199 respondents.