1Assistant Prof., Department of Commerce, Khalsa College Garhdiwala, Hoshiarpur, India
2Research Scholar, Department of Commerce, Sant Baba Bhag Singh University, Jalandhar, India. Email: gagandeepsodhi99@gmail.com
3Assistant Professor, UICM, Sant Baba Bhag Singh University, Jalandhar, India. Email:rajnimehton86@gmail.com
Online published on 4 June, 2019.
The products and services delivered through internet are known as Internet Banking. In the present scenario the use of internet banking has transformed the way bank works and deliver their services. It facilitates customers by providing speedy services just at the one click of button. The objective of this research paper is to know the current status of internet banking in India, opportunities and challenges faced by internet banking as well as the factors affecting adoption of internet banking in India. To achieve the objectives literature has been reviewed. The factors influencing adoption of internet banking, awareness among users, regarding internet banking, diffusion of information technology, trust and security factors in internet banking, technology acceptance model have been identified in most of the research articles and have been reviewed. The aim of present study is to critically analyze the present literature.
Internet Banking, Information technology, trust, security
