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  3. Parikalpana KIIT Journal of Management

Parikalpana KIIT Journal of Management

Parikalpana KIIT Journal of Management

  • Year: 2023
  • Volume: 19
  • Issue: 1
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  • Year: 2023
  • Volume: 19
  • Issue: 1

Table of Contents

  • RESEARCH ARTICLE

    Does Higher Education Influence on Women Empowerment? A Perceptual Study
    • Author: Abhinandan Kulal, N Abhishek, Sanath Kumar, P Gururaj
    • DOI: i1/220827
  • The Mediating Role of Attitude on Country of Origin and Consumer Purchase Intention
    • Author: Shashi Yadav
    • DOI: i1/220829
  • Urban Unorganized Sector of North-East India: Dimensions and Growth
    • Author: Nilam Adhyapak, Bhagirathi Panda
    • DOI: i1/220830
  • Green Hrm-Leveraging Employees’ Satisfaction Level in Indian Banking Sector
    • Author: Mandira Dey
    • DOI: i1/220831
  • Antecedants of Employee Retention Among Startup Organization
    • Author: Narashimhadeva Venkata Sastry, Kulwant Kumar Sharma
    • DOI: i1/220832
  • A Study on Purchase preference and Repurchase intention towards E-Commerce platform
    • Author: Abhigna Dholakia, Mehal Pandya
    • DOI: i1/220833
  • Integrated Personalized Book Recommendation using Social Media Analysis
    • Author: Krishna Kumar Singh, Ishani Banerjee
    • DOI: i1/220834
  • Identification of Business Ethics Variables in Healthcare Functioning An Empirical Analysis of Responses of Healthcare Professionals in Rajasthan
    • Author: Sandeep Singh Naruka, Arun Kumar Sharma, Manvinder Singh Pahwa
    • DOI: i1/220835
  • How the Situational Factors Impact the Consumers to Buy Food and Grocery Products Impulsively: A Study Conducted in the Organized Retail Formats of Kolkata
    • Author: Arindam Roy, Gairik Das
    • DOI: i1/220836
  • Examining Social Media Usage, Brand Image and E-WOM (Quantity, Quality and Credibility) as Determinants of Purchase Intention
    • Author: Alisha Kumar, Navneet Gera
    • DOI: i1/220837
  • A Bibliometric Review on Use of Google Trends in Stock Market Research
    • Author: Divya Jain, Meghna Chhabra
    • DOI: i1/220838
  • Impact of Digital Marketing on Customer Perception During Covid -19 (Omicron) Relating to Ease of Banking Transactions
    • Author: Abhiraj Malia, Prajnya Paramita Pradhan, Biswajit Das, Bhubaneswari Bisoyi, Ipseeta Satpathy
    • DOI: i1/220847
  • Life Insurance of Live-in-Partners: Time to address the Elephant in the Room
    • Author: Divya Singh Rathor
    • DOI: i1/220839
  • Artificial Intelligence in Healthcare Sector: Policy and Practice
    • Author: Lipsa Dash, Gyanendra Kumar Sahu
    • DOI: i1/220840
  • A Critical Study on the Management of Innovative Fugitive Coal Dust Pollution Control Practices for a Cleaner Industrial Environment
    • Author: Rabinarayan Patnaik, Sukanta Kumar Baral
    • DOI: i1/220841
  • Digital Intervention in Marketing Horn-Works of Gajapati District of Odisha: An Attempt to Fight the Effect of COVID-19 Pandemic out
    • Author: Sanjaya Kumar Sahoo, Sukanta Chandra Swain
    • DOI: i1/220842
  • Life or Livelihood of Migrated Workers of Odisha (India) Amid Covid-19 Effect
    • Author: Sanjaya Kumar Sahoo, Sukanta Chandra Swain, Aswin Kumar Routa
    • DOI: i1/220843
  • Contribution of Indigenous People to the impending crisis of Climate Change: A Study in Tribal Odisha
    • Author: Sanjeeta Kumari Devi
    • DOI: i1/220844
  • MSMEs for Attainment of Sustainable Development Goals: A Study of SHGs of Odisha in Digital Milieu
    • Author: Gopal Krishna Jena, Lipika Mohanty, Nishikanta Mishra, Sukanta Chandra Swain
    • DOI: i1/220845
  • A Study on E-Tailing and the Factors Influencing Consumer Buying Decisions of Dairy Products During the Covid-19 Pandemic in India
    • Author: Neha, Swaroop Mohanty
    • DOI: i1/220846
  • EDITORIAL

    Evolution to Revolution Journey of Research Journal of School of Management, KIIT
    • DOI: i1/220849