South Asian Journal of Marketing & Management Research

Table of Contents

• RESEARCH ARTICLE

  Relationship between television viewing habit and exposure to food advertisements on children's behavior: The case in Sri Lanka

  • Author: B.S. Galdolage

• An empirical study on customer satisfaction towards micro brands in Union Territory state of Pondicherry (A special reference to selected food products)

  • Author: A. Ananda Kumar, S. Babu

• “Exploring drivers of customer's contentment on LIC of India” (With special references to customers in Bangalore)

  • Author: U. Bhojanna, H. Leela, I. G. Srikanth

• The effects of working capital management on company profitability: evidence from Sri Lankan listed companies

  • Author: Ravivathani Thuraisingam

• Inter-relation between human capital formation and economic growth: A case of Indian economy

  • Author: Rajni Pathania