ZENITH International Journal of Business Economics & Management Research

Table of Contents

• RESEARCH ARTICLE

  Women entrepreneurship in India– perspectives and concerns

  • Author: V.V. Subba Rao, T. Madhusudhan Rao

• Future Indian brand power (A three decades neuro-marketing change trend study)

  • Author: S. P. Rath

• SHG bank linkage programme for inclusive growth:- A study of Rajasthan state

  • Author: T.N. Mathur, Mamta Jain, Abhineet Saxena, Suresh Kumar Yadav

• A study on customer satisfaction and its impact on customer relationship management in banking sector

  • Author: V. Krishnamoorthy, R. Srinivasan

• Post-merger efficiency of banks in India- A study of HDFC bank and Centurian bank of Punjab

  • Author: Suresh Kumar

• A study on “Measuring the dimensions of customer relationship management with reference to banking sector”

  • Author: Neha Tiwari, Priyanka Karande, Rajiv Gupta

• Role stress and coping mechanism a study with reference to BPO employees in Chennai, India

  • Author: S. Shamsuddin, B. Palani

• Fall of rupee: causes, impact and role of RBI

  • Author: Rohit Kumar

• International strategic: political risk & government relations

  • Author: Abhishek Gupta

• A study of financial performance of Union bank of India

  • Author: Girish Kumar Painoli

• Emerging trends in baking sector

  • Author: SK. Meeeravali, R. Emmaniel, P.V. V. Kumar

• A study on employees welfare measures at retail sector in Chennai

  • Author: Kavita Poddar

• Lapsation of life insurance policies: Literature review

  • Author: K. Vidyavathi

• Multifold increase in insitutional/bank's credit for agriculture; neglegible effect on farmers: An overview

  • Author: Harpreet Kaur Sandhu

• Green positioning strategies for retailers: domestic and multinational companies scenario in India

  • Author: Sangepu Rajashekhar

• Microfinance: A catalyst of women empowerment through rural livelihood development

  • Author: Sazzad Parwez

• Role of banking sector and financial inclusion

  • Author: H H Bharadi

• E –commerce revolution in India: A case of flipkart

  • Author: Sagar P. Bhadange

• Employment generation in developing nation: Problems and policies

  • Author: Preeti Singh

• Cororate financial reporting: Frauds and its prevention

  • Author: Arnab Kumar Samanta