Asian Journal of Research in Business Economics and Management
  • Year: 2021
  • Volume: 11
  • Issue: 10

The need for internet marketing in a competitive environment

1Associate Professor, Department of Marketing, Tashkent State University of Economics, Uzbekistan

2Assistant, Department of Marketing, Tashkent State University of Economics, Uzbekistan

Online published on 21 January, 2022.

Abstract

This article provides a theoretical analysis of the use of Internet marketing in improving the quality of management of the activities of firms. The types and main functions of modern technologies in the activities offirms are displayed. The basics of Internet marketing and its use in the development of the company are summarized, and the features in the management of the company's activities are also highlighted.

Keywords

E-Commerce, Internet Marketing, SCM Technologies, Virtual Economy, E- Market, Competitiveness