Asian Journal of Research in Business Economics and Management

  • Year: 2012
  • Volume: 2
  • Issue: 1

A study on effect of TV advertising on children in Agra city in India

  • Author:
  • Munish Kumar Tiwari
  • Total Page Count: 23
  • DOI:
  • Page Number: 102 to 124

Anand Engineering college, Agra

Online published on 10 January, 2012.

Abstract

The paper analysis the effect of TV advertising on children in Agra city in India. The paper show how the behavioural pattern of childern are effected by TV advertising. The study is based on Primary data collected in Agra City

Keywords

KFF, AAP, Risky Behaviors, Obesity, Violence & Imitation